A most of them won't give it up again. What's more the internet is now the starting point for most purchases. Data from google shows that local searches have increased nearby. The internet and smartphones in particular have become the go-to source for getting information about retailers and products whether from global brands or local businesses. Local stores can provide a huge added value to their customers if they can buy items online and pick up on site for exchanges or returns, ideally on the same day. A seamless link between digital business presence and on-site presence is critical. Companies use new technologies. Artificial intelligence is on everyone's lips right now and has become a reality in many companies.
Other trends include seamless checkout, customer-centricity, cloud whatsapp mobile number list analytics and connected retail. A study of retail technology trends for the year reveals this. Research retail technology trends 2020 research retail technology trends 2020 how can your business future-proof now test the new future of retail trends in the future according to the software company's future of store operations study most retailers surveyed believe that hybrid stores are combining online and offline experiences. Stores will become the new standard. Of respondents even see future retail stores as brand experience centers enriching e-commerce with authentic experiences.
Online and offline integration of e-commerce and traditional retail in-store shopping according to a study by google, purchases will likely still be made offline by 2020. Retailers therefore have to consider not only the channels through which customers actually complete their purchases. Research shows retailers who are also active online will generate more sales in the coming years even as customers prefer to shop locally. This highlights the importance of a seamless customer journey from online to offline. Before the coronavirus outbreak, online and offline sales channels were often completely separate.